EMPIRICAL STUDY ON THE LINK BETWEEN CORPORATE CITIZENSHIP BEHAVIOUR AND SPIRITUALITY IN THE CORPORATE ENVIRONMENT

Download This Article

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

Abstract

This study explores the relationship between spirituality in the corporate environment and corporate or organisational citizenship behaviour. The relationships amongst the sub-dimensions of workplace spirituality (meaningfulness of work, sense of community, alignment with organisational values) and the sub-dimensions of corporate or organisational citizenship behaviour (altruism, conscientiousness, sportsmanship, courtesy, civic virtue) are also examined. The extent to which the sub-dimensions of organisational citizenship behaviour predict workplace spirituality are analysed. The study was undertaken in a retail products outlet that focuses on quality and professionalism. The sample was drawn using cluster sampling and the adequacy of the sample was assessed using the Kaiser-Meyer-Olkin Measure and Bartlett’s Test of Sphericity. Data was collected using a closed-ended, established questionnaire and analysed using descriptive and inferential statistics. The results reflect that the organisation is fairly high on workplace spirituality with the focus being on meaningfulness of work and, on corporate or organisational citizenship behaviour with altruism and civic virtue being its greatest strength. There is a significant relationship between spirituality in the corporate environment and corporate or organisational citizenship behaviour, with sportsmanship and civic virtue being strong predictors of workplace spirituality. The results therefore, display the dynamic relationship between spirituality in the corporate environment and corporate or organisational citizenship behaviour, which when nurtured has the potential to enhance both bottom-lines of profits and people as well as society as a whole.

Keywords: Altruism, Civic Virtue, Corporate Citizenship Behaviour, Sportsmanship, Spirituality in the Corporate Environment

How to cite this paper: Parumasur, S., & Govender, P. (2016). Empirical study on the link between corporate citizenship behaviour and spirituality in the corporate environment. [Special issue]. Risk governance & control: financial markets & institutions, 6(3-2), 81-92. https://doi.org/10.22495/rcgv6i3c2art11