Volume 6 - 2025 Issue 4

Corporate and Business Strategy Review

The impact of modern strategic human resource management approaches on crisis management effectiveness: The mediating role of leadership competencies

Ma’en Mohammad Al-Hmesat ORCID logo, Mutasem Turky Al-Dalaeen ORCID logo, Yazan Addelhafez Al-Khatalin ORCID logo, Mustafа Ahmed Dawood Dabdab, Omar Lasassmeh ORCID logo

https://doi.org/10.22495/cbsrv6i4art1

Viewed: 262Downloads: 35



Digital marketing strategy and performance of small enterprises: The critical role of customer awareness and consideration

Mohammed L. Ashour ORCID logo, Raed Al-Qirem ORCID logo, Eyad Shammout ORCID logo, Omar Megdadi ORCID logo, Abdul Razzak Alshehadeh ORCID logo

https://doi.org/10.22495/cbsrv6i4art3

Viewed: 79Downloads: 29