Assessing corporate social responsibility and poverty reduction programmes in the emerging markets

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Bassey Ekpenyong Anam ORCID logo, Felix Tabi Okorn, Esther Esien-Cobham Uzoh ORCID logo, Maxwell-Borjor Achuk Eba ORCID logo, Felix Eja Ojong, Otu Offiong Duke ORCID logo, Pius Otu Abang ORCID logo, Uno Ijim Agbor ORCID logo, Virginia Emmanuel Ironbar ORCID logo, Bisong Daniel Bisong ORCID logo

https://doi.org/10.22495/cbsrv5i1art13

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Abstract

According to Frynas et al. (2000), poverty is a global challenge which has attracted the concerns of the government and non-government organisations. The paper aims to examine corporate social responsibility (CSR) and poverty reduction programmes in the emerging market. The scope of the paper is limited to the activities of Lafarge Africa Plc in Cross River State. It adopts a survey research method. Data was obtained through unstructured interviews and questionnaires, administered to a sample of 400 respondents: staff of the company and resident in Mfamosing village, in Akamkpa Local Government Area. Data obtained were analysed using independent t-test analysis to test the hypotheses. The main findings of that study show that the provision of educational support programmes by Lafarge Africa Plc significantly contributes to poverty reduction in Cross River State, also that the maintenance of rural roads by Lafarge Africa Plc significantly contributes to poverty reduction in Cross River State. The study concludes and recommends the need for inclusiveness and community participation, in the initiation, design, and implementation of CSR in Cross River State and developing economies at large.

Keywords: Corporate Social Responsibility, Poverty Alleviation, Socio Economic Development, Integrated Development

Authors’ individual contribution: Conceptualization — B.E.A.; Methodology — V.E.I. and U.A.I.; Validation — F.E.O.; Formal Analysis — B.E.A.; Investigation — O.O.D., M.-B.A.E., and F.T.O.; Resources — O.O.D.; Data Curation — V.E.I. and B.D.B.; Writing — Original Draft — B.E.A. and P.O.A.; Writing — Review & Editing — U.A.I. and F.E.O.; Supervision — B.E.A. and F.E.O.; Project Administration — B.E.A. and F.T.O.; Funding Acquisition —B.E.A., V.E.I., U.A.I., O.O.D., and E.E.-C.U.

Declaration of conflicting interests: The Authors declare that there is no conflict of interest.

JEL Classification: O10, O11

Received: 23.02.2023
Accepted: 22.01.2024
Published online: 24.01.2024

How to cite this paper: Anam, B. E., Ironbar, V. E., Ijim, U. A., Abang, P. O., Duke, O. O., Ojong, F. E., Eba, M.-B. A., Uzoh, E. E.-C., Okorn, F. T., & Bisong, B. D. (2024). Assessing corporate social responsibility and poverty reduction programmes in the emerging markets. Corporate & Business Strategy Review, 5(1), 127–136. https://doi.org/10.22495/cbsrv5i1art13