ORGANIZATIONAL DYNAMICS, DISSEMINATION OF MANAGEMENT CONCEPTS AND THE GROWTH OF THE CONSULTING MARKET IN THE 90S

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Abstract

In viewing the organizational world of organizations during recent decades, we see a group of organizations that appear in a prominent position. The organizational consulting firms stand out as one of the most dynamic sectors during the 90s. Thus, the present study intends to contribute to understanding the growth process of the consulting market, its forms of activity and relationship to other organizations, starting with three reference points. First, focusing on the international consulting market, seeking to identify its characteristics and major changes over recent decades. In the second part, the focus is on changes in the business and management over recent decades I focus on the changes in business and managerial space during the period. The set functions as a means to visualize the activities of management ranks facing new organizational shapes and demands, formed beginning in the 1980s. From this starting point, I refer to the formulations that come to support the concepts associated with the growing influence of financial logic in management forms, seeking to relate them to the issues of growth and forms of consultant activities as well as the role carried out by the ranks of management in midst of these circumstances. Another component in constructing this study was the attempt to discuss the forms and mechanisms for disseminating management ideas and the diverse sectors involved in the process, focusing on the activity of consulting firms and their connection to other sectors in the field of selling organizational innovations, especially the business press. This choice intends to contribute to an understanding of business-consulting firm relations, starting with the issue of disseminating new managerial references.

Keywords: Consulting, Managers, Organizational Dynamics, Dissemination

How to cite this paper: Donadone, J. C. (2006). Organizational dynamics, dissemination of management concepts and the growth of the consulting market in the 90s. Corporate Ownership & Control, 4(1-1), 209-226. https://doi.org/10.22495/cocv4i1c1p4