Communication and governance for cultural development: Issues and platforms

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Andrew Asan Ate ORCID logo, Abdulazeez Hassan Kadiri, Afam Patrick Anikwe ORCID logo, Joseph Omoh Ikerodah, Samson Ighiegba Omosotomhe ORCID logo, Edike Kparoboh Frederick ORCID logo, Evwiekpamare Fidelis Olori ORCID logo, Sadiq Oshoke Akhor ORCID logo, Obinna Johnkennedy Chukwu, Frederick Ogbeide, Wilfred Oritsesan Olley ORCID logo, Ewomazino Daniel Akpor ORCID logo, Mikhelovba Ezekiel Braimoh

https://doi.org/10.22495/cbsrv3i2art13

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Abstract

Many political scientists think governance promotes the growth of trust between the state and society and serves as the long-term basis for state legitimacy. Haider, Mcloughlin, and Scott (2011). Many African societies’ efforts to establish their cultures have been endangered by technology and civilisation. Despite this alarming and dire situation, communication is nevertheless believed to be a powerful force for spreading and transmitting culture, the center of human activity, and the advancement of society. This discourse examines the communication components for cultural development in Nigeria, focusing on platforms and concerns. The study is descriptive, predicated upon secondary sources, and anchored on the cultural imperialism thesis. The results show that communication can promote cultural development in Nigeria. The study suggests that to promote cultural development in Nigeria, some contact- and culturally-focused knotty issues be tackled by cultural communicators. It recommends using integrated media platforms for cultural campaigns to harness the nation’s comprehensive cultural development.

Keywords: Communication, Culture, Development, Governance, Imperialism

Authors’ individual contribution: Conceptualization — A.A.A.; Methodology — E.D.A., S.O.A., and A.H.K.; Investigation — S.I.O., J.O.I., and A.P.A.; Resources — A.A.A., E.D.A., W.O.O., F.O., O.J.C., E.F.O., E.K.F., S.I.O., J.O.I., A.P.A., and M.E.B.; Writing — W.O.O., F.O., E.F.O., E.K.F., and J.O.I.; Supervision — A.A.A. and W.O.O.

Declaration of conflicting interests: The Authors declare that there is no conflict of interest.

JEL Classification: N40, N47, H10

Received: 04.06.2022
Accepted: 12.10.2022
Published online: 14.10.2022

How to cite this paper: Ate, A. A., Akpor, E. D., Olley, W. O., Ogbeide, F., Chukwu, O. J., Akhor, S. O., … Braimoh, M. E. (2022). Communication and governance for cultural development: Issues and platforms. Corporate & Business Strategy Review, 3(2), 151–158. https://doi.org/10.22495/cbsrv3i2art13